S2 | Lesson 6: Reinventing the wheel
The race is on to master a whole new sector of the US auto market. Soraya travels to Provo, Utah to meet Steve Hall, founder of Vanderhall Motor Works, to learn how he got his business in high gear with an innovative three-wheeled roadster. Steve recounts how he survived countless trips to the drawing board to take Vanderhall from the back roads of Salt Lake City to a thriving enterprise that’s setting the pace. Be sure to subscribe and review Business Schooled after listening.
Published on Nov 26, 2019